MEDIA KIT 2025–2026
Partner with Savvy Traveling
Authentic travel journalism for the 50+ explorer — the most valuable and underserved audience in travel media.
About Savvy Traveling
Savvy Traveling is a travel journalism platform dedicated to the 50+ explorer — the fastest-growing and highest-spending segment in global tourism. Founded by award-winning journalist Patricia King, the site delivers destination guides, hotel reviews, trip planning resources, and personal essays that speak directly to travelers who have earned their wanderlust and know exactly what they want from it.
Our readers are not passive scrollers. They are active planners with real budgets, genuine curiosity, and the time to travel well. When Savvy Traveling recommends a destination, hotel, or experience, our audience listens — and books.
Reach & Audience
[XX,XXX]
MONTHLY PAGE VIEWS
[X,XXX]
EMAIL SUBSCRIBERS
[X:XX]
AVG. TIME ON PAGE
[XX]
DOMAIN AUTHORITY
* Update these figures from your Google Analytics dashboard before sharing.
Audience Demographics
| Age Range | % of Audience |
|---|---|
| 50–59 | [XX%] |
| 60–69 | [XX%] |
| 70+ | [XX%] |
| Under 50 | [XX%] |
| Metric | Data |
|---|---|
| Gender (Female) | [XX%] |
| United States | [XX%] |
| College Educated | [XX%] |
| HHI $75K+ | [XX%] |
Collaboration Opportunities
| Service | Description | Rate |
|---|---|---|
| Sponsored Blog Post | 1,200–2,500 words, SEO-optimized, social promotion | From $500 |
| Hotel/Property Review | Hosted stay + full editorial review | Hosted stays |
| Press Trip Coverage | Multi-piece package for destination trips | Custom |
| Newsletter Feature | Dedicated mention or feature in email newsletter | From $150 |
| Freelance Assignment | Writing for external publications or brand content | Per project |
Editorial Standards
All sponsored content is clearly disclosed per FTC guidelines. Partners may review content for factual accuracy before publication, but editorial voice, tone, and conclusions remain entirely Patricia’s. Savvy Traveling does not publish content that misrepresents experiences or misleads readers. This commitment to honesty is what makes our audience trust us — and what makes our recommendations valuable to partners.
Ready to Partner?
Let’s discuss how Savvy Traveling can help you reach the 50+ travel market authentically and effectively.